Blu Boi Club: Mental Health- Focused Clothing
Personal Project Brand Identity︎2017
︎Open Project
MEDIUM
Brand Identity
Brand Identity
Product Design
Clothing Design
Clothing Design
CREATED WITH
Photoshop
Procreate
Adobe After Effects
Photoshop
Procreate
Adobe After Effects
The Goal︎
My goal for Blu Boi Club, a streetwear brand, has been driven by a core mission: to challenge the stigma surrounding mental health and other social issues through bold and vibrant designs. By fostering empathy within my community, I aspire to create a space where understanding thrives, particularly for those grappling with mental illness.